B2B

The Missed Opportunity in B2B

Businesspeople leaving warehouse

There is a certain wisdom being propagated in social media that there is no B2B or B2C but only B2H (business-to-human).  It’s a nice sentiment and certainly has an element of truth but in spite of how communications technology has narrowed the differences, there are still stark contrasts between the two channels.  With respect to capturing customer insights, it is worthwhile ...

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Re-shoring advanced manufacturing

welding

Featured speaker William L. Strang, senior vice president of operations, TOTO USA told a crowd at MODEX in Atlanta that TOTO has substantially moved manufacturing of products destined for the US market from Asia to the US. “Seventy percent of the products sold in the US today are made in the US.  As few as seven years ago, 63% of ...

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buildings for the NEXT BILLION

Building for the next billion

Economic developers love new buildings – especially build-to suit or preleased with the promise of job creation and a rise in property values. Atlanta has seen innumerable new buildings, job creation that places our city consistently in the top ten, and stable or rising property values in a time of national property value dilution. We have a built environment to be envied. We are also living with the effects of ...

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