There is a certain wisdom being propagated in social media that there is no B2B or B2C but only B2H (business-to-human). It’s a nice sentiment and certainly has an element of truth but in spite of how communications technology has narrowed the differences, there are still stark contrasts between the two channels. With respect to capturing customer insights, it is worthwhile ...
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Like business, soccer success requires more than luck and willpower. It requires long-term strategy, short-term tactics, talented people, intimate knowledge of the competition, and excellent execution. This is exactly what the German National Team did. Select lessons from the German National Team Develop the talent The long-term vision started (as many do) with a crisis: embarrassment at EuroCup 2000. Since ...
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GeoCache Where you are… Where you need to be… How you get there