Geo Strategy Partners Opens Office in Managua, Nicaragua


Geo Strategy Partners expands its Latin American capabilities with a new office in Nicaragua. While Geo Strategy Partners have been doing research in the region for many years, having an operational platform in Nicaragua enhances the ability to not only help global clients succeed in Latin markets, but also to empower local companies. The new office will support a three pronged business model: Providing ...

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100 Craftsmen

100 craftsmen

Sanitary ware manufacturing is not for the faint of heart. Variations in slurry, temperature, time, glaze and touch separate the perfect from the imperfect. Only the perfect wear the TOTO logo. The building that houses TOTO Lakewood was purchased in 1991 from Eljer and was the company’s first production facility in the US. Today, 100 craftsmen at Lakewood and many ...

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Geo Strategy Partners salutes Manufacturers


In honor of Manufacturing Day 2015, Geo Strategy Partners salutes the valuable manufacturing clients we’ve had the honor to support. 3M, Alcoa, Altra Industrial Motion, Andersen Windows & Doors, Ansell, Assa Abloy, CertainTeed, Chelsea Building Products, Crom Corporation, Daetwyler, Danaher, Dimplex, Dow Chemical Company, Dresser-Rand, Durland Wayland, Dwyer Instruments, Ecore International, FL Smidth, General Protecht, Georgia Pacific, Great Lakes Window, ...

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Connecting the dots….. “Leveraging B2B market research to develop winning go-to-market strategies”


Join this entertaining and expert panel to learn how to develop new products and grow new markets by tapping into customer insights and competitors’ strategies.  These experts will discuss real-life examples of the right way and the wrong way to leverage market research to drive growth.  Panelists will provide their take on the topic and four sub-themes: Connecting – how ...

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How to Use Strategy to Navigate Dynamic, Hypercompetitive, Digital, and Global Markets

ASP ScreenShot

Geo Strategy Partners’ Managing Director, Mark Towery, will be speaking at the Association for Strategic Planning’s 2015 Annual Conference: Strategy is Global on May 7th, in the Washington, DC Area at Tysons Corner, Virginia, USA at the Sheraton Hotel. The focus will be on how strategic positioning and competitive/go-to-market strategy work together to allow organizations to compete more effectively. Mark will dispel ...

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Quirks Marketing Research Review: “A Layered Approach” by Mark Towery, Managing Director

Quirk's onion image

Geo Strategy Partners’ Managing Director, Mark Towery, was published in Quirks Marketing Research Review — April 2015. In the article, entitled “A Layered Approach”, Mark explains why B2B market research is different – and what to do about it. He offers his keys to successful B2B/industrial research and outlines some of the skills necessary to get the valuable information that clients ...

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International Affairs Forum Interview with Mark Towery


IA-Forum:  Your session at the upcoming Association for Strategic Planners Annual Conference will focus on how strategic positioning and competitive/go-to-market strategy work together to allow organizations to compete more effectively.  How does this place organizations in a position to compete in a fast paced, quickly changing environment? Mark Towery:  I think now is the time where strategy is emerging as ...

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Will Brazil remain the country of the future?


In the last decade, the automotive industry in Brazil experienced increased sales at an average of 10% per year while the economy grew 4%. This great success attracted loads of investments between 2008 and 2012 for new plants and expansion of existing units. However, the Brazilian automotive industry is now facing strong headwinds resulting from the poor performance of the ...

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The First Ray of Sunshine for Solar

Solar panels (photo Bernd Sieker)

Geo Strategy Partners has conducted numerous renewable energy studies and the glaring reality is most alternative sources cannot reach power grid parity without government subsidies. However, experts were predicting that solar would reach power grid parity by 2016, but that was before the price of oil plummeted.  If the new technology referenced below is commercially viable, solar still might eclipse ...

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